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LG B1 55 Inch OLED 4K Ultra HD HDR 120Hz Smart TV

£929.00

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Description

Key Product Info . LG 4K self-lit OLED for infinite contrast and outstanding color fidelityPowerful AI processor for incredible picture and soundIntense cinema and sport with Dolby Vision IQ and Dolby AtmosResponsive gaming with HDMI 2.1 VRR HFR Game OptimizerLow-blue light and flicker-free for less eye fatigue and safer viewing Product Features Light up your world with self-lit pixelsLG OLED is the pinnacle of TV experience. Self-lit pixels allow truly spectacular picture quality while the advanced technologies help deliver great levels of wonder. This is everything you love about TV – elevated in every way. Incredible OLEDOLED has millions of self-lit pixels allowing for infinite contrast color fidelity and sharp details. The result is a viewing experience like no other. Color fidelityColors you see on the screen closely match the colors of the original image. So everything you watch looks as the creator intended. A view found nowhere elseIf you’re looking for the pinnacle of TV experience look no further. LG OLED TV is a work of art a big-screen cinema a portal to gaming worlds and a front row seat to big sporting events. It’s everything you want a TV to be. Sharp picture for more immersive movieLG OLED transports immersive cinema experience directly to your home. Exceptionally sharp pictures crystal-clear sound and perfect black levels deliver movies as the director intended. Dolby Vision IQ and Dolby AtmosDolby Vision IQ intelligently optimizes picture settings based on content genre and ambient surroundings while Dolby Atmos delivers multi-dimensional surround sound – a powerful combination that produces breathtakingly cinematic results. The director’s vision brought to lifeFilmmakers mode turns off motion smoothing while preserving the original aspect ratios colors and frame rates. This accurately delivers the director’s original vision so you experience the film the way they intended. Get the full range of enjoymentLG’s own dynamic range technology HDR 10 Pro adjusts brightness to enhance color reveal every tiny detail and bring lifelike clarity to every image – it also intensifies regular HDR content. All your favorite movies and shows will be more vivid and vibrant from beginning to end. Unseen levels of controlGame Optimizer puts all your game settings in one place. It automatically adjusts the picture to optimize graphics no matter what type of game you’re playing. Smooth motion for more realistic sportLG OLED delivers you the realism and intensity of the sports stadium experience at home with uncompromised picture quality at any viewing angle regardless of where you are sitting. Exceptional picture quality with immersive sound is enhanced by smooth motion so no matter how intense the action is OLED keeps every detail of the game in diamond-sharp focus. You’ve never seen movement like thisAdvanced motion handling technology reduces motion blur to deliver smoother action and a clearer viewing experience. Witness the quick and subtle detail of every play even during fast-paced sport. Never miss your team playSports Alert notifies you before during and after games. You’ll never have to worry about missing the big plays from your favorite teams even when you’re watching other content. Slim design for more stylish spaceLG OLED TV’s technology becomes even more incredible when you experience the unimaginably thin and light design. Your OLED TV will merge seamlessly and elegantly into any room of your home enabling the brilliance of OLED wherever you want it. Powerful processorAt the core of LG OLED TV is a powerful processor 4K a groundbreaking chip that uses deep-learning algorithms to analyze and optimize content. Every adjustment to picture and sound is automatic so everything you watch is spectacular. This is what pro looks l

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